PINKY ARUNWATTANAMONGKOL
HOMIE
(SHORT -TERM LEASING WEBSITE)
"This project is a part of Google UX Design Specialization Certification. The challenge was designing an website for a short-term leasing residential which is a website to help find a short term housing in the different cities. For students or professionals who have to be in town for few months."
By: Pinky Arunwattanamongkol- 2022
Scope: Dec 2021 Project Type: High-fi prototype for a short term apartment/house leasing website
Role: UX/UI Designer Tools: Figma, Illustrator
OBJECTIVE
To design a website to help find, a short term housing safety and easy to use.
I conducted interviews and created empathy maps to understand the users I’m ​designing for and their needs. A primary user group identified through research ​was college students and young professionals.​ This user group confirmed initial assumptions about the struggle to sublease their place for a short-term or find place to stay in different cities They have to deal with the place hunting on the internet, the worries about safety and location, dealing a lot of documenting and application process.​
USER RESEARCH SUMMARY​
PROBLEM
Students or young professionals who looking to a place to stay for a short term period have been struggled with finding a place today.
PAIN POINTS
1. Convenient
Users want a platform that allow them to find a place for a short-term that easy to use, help sort out type of place and provide all the helpful information.​
2. Safety
Sometimes when the users are Looking for a short term housing on the social media. A lot of people who interacted with are scammers or trolls​
3. Availability
Users need more available duration and period of time.​
USER PERSONA
Age : 19 years old
Education : B.S. Architecture
Hometown : Cincinnati, Ohio
Family : Dog
Occupation : College student/ Intern
MORTY
BIO
Morty is a 19 years old architecture student, he just got an internship offer in Texas for 3 months
However, it's so difficult to find an affordable, safety and secured to lease for this such short time. Morty is looking for a platform that can help him find a new home away from home for 3 months
GOALS
•â€‹ To find a short term lease for an apartment
•â€‹â€‹ To get rid of a complicated process
​•â€‹â€‹ To find an affordable secure and safety place to stay
FRUSTRATIONS
• “I'm struggle to find a short term lease for a place that I liked
• “A lot of housing websites don't offer. short term lease option”
• “Staying in an airbnb for 3 months is too expensive”
“I love to move around and explore new internship opportunities, but looking for a new place to stay is a real struggle”
-MORTY-